At Sagawa, one of the leading printers in Japan, a new Buhrs 3000 intelligent packaging system is again being installed. This system has 23 compact feeders, which can be controlled completely selectively. In this way, every recipient receives a completely personal package of printed matter with customized offers with his purchases. That, in combination with all the built-in intelligence, makes this system so unique. We have developed the software for this entirely in-house. With this software, every document is traced, so that the correct content is guaranteed in the packaging. The net output of this system is well above 7,000 packaging per hour.